Evelina Khromtchenko's childhood
Evelina was born into the family of an economist and teacher of Russian language and literature. She grew up in Moscow, where her family moved when the girl was 10 years old. Here she was surrounded only by very enthusiastic people. By the way, the girl learned to read from the Izvestia newspaper. Grandfather once held a newspaper in his hands and found that his granddaughter, who was sitting on his lap, was also reading the publication with him. Then Evelina was only three years old.“I was a dream girl. That is, extremely obedient, but not without initiative. I very clearly articulated my own opinion, - Evelina Khromchenko admits, - People constantly admired me, they say, what a well-mannered, beautiful and precocious child.
From such a miracle child, a miracle student turned out. Evelina was an excellent student, loved to read poetry in public and was known as an activist. The only fact that greatly upset Khromchenko's parents was that their daughter could not stand the music school. She flatly refused to enter the Gnesinka. But the girl loved to draw. And by the fourth grade, she achieved the fact that she was enrolled in an art school. However, the happiness did not last long. Evelina's eyesight began to sink, and the doctors recommended that her mother wean the baby from the easel. And if not for this turn in the fate of Khromchenko, then the modeling business in Russia would now look a little different. The young excellent student urgently had to change the purpose of life.
Closer to the school graduation, the student faced a choice. She had to enter either the Institute of Foreign Languages (by the way, the girl was fond of English, and at school even some subjects were taught only in this language), or at the Faculty of Journalism at Moscow State University. An active girl constantly ran to meetings, disputes and concerts. New knowledge and acquaintances needed to be applied somewhere, so Evelina decided to write notes for newspapers. And once Khromchenko even thought that this process should and could be approached systematically. In fact, her mother and stepfather worked at the Yunost radio station.
“Then I decided that it was impossible to skimp on the acquaintances and opportunities that parents give. I took the phone number of Nadezhda Bredis, deputy editor-in-chief of the Smena station, from my stepmother. And this is where the help of relatives ended, - says the journalist, - Nadezhda Evgenievna calmly said that I could go up to her, and they could look at me. And in fact, they looked at me, then they gave me a voice recorder, and I began to create small stories that later formed the basis of the programs of other journalists.” By the way, at that moment Evelina was only 16 years old.
University and adult life of Evelina Khromtchenko
After graduating from 21 Moscow schools, Evelina Khromchenko nevertheless entered the faculty of journalism at Moscow State University. She graduated with honors.As a student in 1991, she got on the staff of the All-Union Committee on Television and Radio Broadcasting. She was listed in the main editorial office of radio broadcasting for youth and children, at the Smena station. For three years of work, Evelina Khromchenko was promoted several times. At first she was a referent, but later rose to a columnist.
Evelina Khromchenko about fashion and Russian fashion weeks
Then the journalist organized several author's radio projects, one of them is the Sleeping Beauty radio program for teenage girls. She was entirely devoted to issues of beauty and fashion. Khromchenko also collaborated with the Vzglyad program on the VID television company.
Evelina Khromtchenko's career
For 6 years until 1997, Evelina Khromchenko was a regular fashion columnist at the Europa Plus radio station. And at the same time, in 1994, she created and herself implemented the concept of a magazine for girls adolescence"Marousia". 
In 1995, together with Alexander Shumsky, Evelina Khromchenko founded the Evelina Khromtchenko Fashion Department. This PR agency was renamed "Artifact" a year later.
Evelina managed public relations on such major projects as Moscow High Fashion Weeks and Elite Model Look model contests. She also made visits to Russian capital such famous couturiers as Valentino Garavani, Emanuel Ungaro, Domenico de Sole.
Along with all this, Evelina worked freelance as a fashion columnist in the publications Cosmopolitan, Ogonyok, Elle, the newspapers Segodnya, Izvestia, TVNZ», « New Newspaper". She also worked on the Europa Plus radio and launched the Podium program there.
Perfect renovation by Evelina Khromtchenko
The girl acted as a fashion consultant on various television programs. So in early 1998, Evelina took the helm of the Russian edition of the fashion magazine L'Officiel. She became editor-in-chief and creative director. She worked at this position until 2010. In addition, Khromchenko is a member of the jury of competitions for young designers "Russian Silhouette", "Andam", Nadezhda Lamanova's competition.
"Fashionable Sentence" and Evelina Khromtchenko
In the summer of 2007, Evelina Khromtchenko became the host of the Fashion Sentence show on Channel One. And a year later she received TEFI in the nomination " Entertainment: Lifestyle".In 2010, Evelina became one of the 25 most popular TV presenters in Russia, according to TNS Russia.
Viewers can also see her in movies and TV movies. So, in 2006, the journalist played the role of a cameo in the TV series Don't Be Born Beautiful. That same year, she voiced Miranda Priestley (played by Meryl Streep) in The Devil Wears Prada. A year later, she again got a cameo role. This time in the film "Mother's Daughters".
Fashion tips from Evelina Khromtchenko
Personal life of Evelina Khromtchenko
In the first place, Evelina Khromchenko is not personal life and family and work.Now the presenter is meeting with Dmitry Semakov, an artist of Russian origin from New York.
Evelina Khromtchenko now
In 2009, Evelina Khromtchenko published her book by Assouline. She received the name "Russian style". The publication appeared in French and English. The book was presented in Paris.From 2002 to 2011 Khromchenko was a visiting lecturer at the Higher School of Economics. She taught a course called Marketing and Branding in Glossy Media.
In February 2013, Evelina Khromchenko opened a workshop at the Faculty of Journalism of Moscow State University and reads a course of lectures there on the topic “Fashion Magazine - Creation and Management”. In September, she headed the bachelor's module "Journalism of Fashion and Lifestyle" at the Faculty of Journalism of Moscow State University.
Evelina is now the international editorial director of Les Editions Jalou Paris. She is responsible for the content as well as public relations for all editions of Les Editions Jalou in several countries around the world.
Evelina Leonidovna Khromchenko. She was born on February 27, 1971 in Ufa. Russian journalist, TV presenter and writer.
Evelina Khromchenko was born on February 27, 1971 in Ufa in the family of an economist and teacher of Russian language and literature.
When she was about 10 years old, the family moved to Moscow.
Graduated from Moscow School No. 21 with teaching a number of subjects at English language, graduated with honors from the Faculty of Journalism of Moscow State University.
While studying at Moscow State University in 1991, she became a full-time employee of the All-Union Committee on Television and Radio Broadcasting (the main editorial office of radio broadcasting for children and youth, the Smena radio station). There, in three years, she received several promotions - from an assistant to a columnist, and also organized a number of author's radio projects, one of which, the Sleeping Beauty radio program for teenage girls, was devoted to fashion and beauty.
Collaborated with the Vzglyad program of the VID television company.
From 1992 to 1997 she was a regular fashion columnist for the Europa Plus radio station.
In 1994, she created and implemented the concept of the magazine for teenage girls "Marusya".
In 1995, Evelina Khromchenko, together with her husband Alexander Shumsky, founded the Evelina Khromtchenko Fashion Department PR agency, which was later renamed Artifact in 1996.
Managed public relations on such projects as High Fashion Week in Moscow, Elite Model Look model contests, visits to Moscow by couturier Emanuel Ungaro and Valentino Garavani, President of the Gucci Group Domenico de Sol (Italian: Domenico De Sole) .
At the same time, she worked freelance as a fashion columnist for publications such as Cosmopolitan, Elle, Ogonyok, the newspapers Izvestia, Segodnya, Komsomolskaya Pravda, Novaya Gazeta, and radio Europe Plus ”, where she launched the Podium fashion program.
Often acted as a fashion consultant in various television programs.
January 1, 1998 headed Russian edition fashion magazine "L'Officiel", being the editor-in-chief and creative director of the magazine. She was a member of the jury of the competitions for young designers "ANDAM", "Russian Silhouette", the competition named after Nadezhda Lamanova and many others.
Since July 2007, she has become a talk show host "Fashion sentence" on Channel One. In 2008, this program received the TEFI award in the Entertainment Program: Lifestyle nomination.
She published a book in 2009 Russian style in the Assouline publishing house in English and French, the presentation of the book with an autograph session was held in Paris. In a commentary for The New York Times regarding her book, she stated: “People know the words vodka, ballet, Yeltsin. I decided to enrich their Russian vocabulary with a few more words.”
According to the results of 2010, she entered the Top 25 popular TV presenters in Russia according to TNS Russia.
She acted as a curator of art projects and exhibitions "Valenki-Valenki" in the Pushkin Museum im. A. S. Pushkin, "Brilliant heads" in the Museum modern history Russia, "Ora-Ito - a virtual pirate" in the Pushkin Museum, etc.
Since 2011, he has been lecturing and giving master classes on fashion and style at City Class.
In February 2013, Evelina Khromchenko opened a workshop at the Faculty of Journalism of Moscow State University and reads a course of lectures there on the topic “Fashion Magazine - Creation and Management”. In September of the same year, she headed the bachelor's module "Journalism of Fashion and Lifestyle" at the Faculty of Journalism of Moscow State University.
He is the international editorial director of Les Editions Jalou Paris - he is responsible for the content, as well as for public relations of all editions of Les Editions Jalou in several countries around the world.
Evelina Khromchenko in the program "My Hero"
The growth of Evelina Khromtchenko: 158 centimeters.
Personal life of Evelina Khromtchenko:
She was married to Alexander Shumsky. They met as students while studying at Moscow State University. Then together they organized a business - a PR agency "Artifact". Shumsky was also the general producer of Mercedes-Benz Fashion Week Russia.
In 1996, the couple had a son, Artemy.
In the summer of 2014, they officially divorced, although they had not lived together for three years before that.
Filmography of Evelina Khromtchenko:
2006 - Do not be born beautiful - cameo
2006 - The Devil Wears "Prada" (The Devil Wears Prada) - Miranda Priestley (dub)
2007 - Daughters-mothers - cameo
Among the bright figures of the domestic show business and the world of fashion, one can safely include the magnificent leading and popular writer Evelina Leonidovna Khromchenko.
At the mention of her name, many immediately imagine a stylish woman who every day is ready to give fashionable and helpful tips from TV screens as part of the Fashion Sentence program. How life developed and how her career started, the biography of Evelina Khromchenko, described below, will tell.
Childhood fashion expert
Evelina was born on February 27, 1971 in Ufa, in ordinary family economist and teacher. For the first ten years she lived with her parents in hometown. Evelina's father and mother worked by profession, trying to provide the baby with a happy childhood. After the girl celebrated her 10th birthday, the Khromchenko family moved to the capital.
At school, Evelina studied very well. With particular interest, she studied Russian literature and the works of the classics of the past, memorized many poems. Perhaps this direction attracted her because the girl's mother once taught Russian language and literature. AT school years the girl loved to speak to the public. Many called her an activist.
Parents wished a better future for their daughter and persuaded her to enter a music school, but she flatly refused. At the same time, she insisted on attending classes visual arts where her parents eventually enrolled her.
However, soon the girl's eyesight began to deteriorate rapidly, and the doctors strongly recommended that she give up drawing. Evelina's dreams about the future of the artist failed, and she had to choose a new direction for the realization of her creative abilities. There were two options:
- The profession of a journalist, for the mastery of which Evelina would have to enter one of the prestigious metropolitan universities.
- Translator profession.
At that time, Evelina Khromchenko's parents worked at a radio station. And she, being a minor girl (her age was then about 16 years old), decided to first practice what she knew best - writing short plot stories.
While studying in her senior year, she simultaneously got a job at a radio station (not the one where her father and mother worked) as an author short stories, which were later used by other radio hosts in their programs. It was then that Evelina Khromchenko, whose fascinating biography and personal life will be described below, realized what she would do after graduation.
The heyday of a career and the first creative victories
At first, she was offered the position of a referent in the editorial office of the Smena radio station for children and youth. Then she received the status of a columnist. After some time, Evelina began working as a journalist at the same radio station.
She created a radio show for young girls and girls "Sleeping Beauty", in which for the first time advice was heard from Evelina Khromtchenko about the fashion trends of that time. At the same time, Evelina began cooperation with the VID TV and Radio Company, helping in the preparation of the Vzglyad program.
Evelina Khromtchenko quickly established herself as an expert in fashion matters. For six whole years (from 1991 to 1997) she worked at radio "Europe +" as a fashion trends columnist. In parallel with this, she prepared and implemented her own project - the magazine "Marusya". It revealed fashionable secrets and taught style lessons from Evelina Khromtchenko. Journalism and fashion are a successful tandem in which a girl from Ufa was able to fully realize herself.
Fashion as a way of life
This project began its successful existence and a year later was renamed "Artifact". The journalist managed not only to promote the agency, co-founded by Evelina Khromtchenko's husband, a promising entrepreneur Alexander Shumsky, and herself. The indefatigable lady had a lot of responsibilities:
- Head of public relations service for large-scale projects organized in the capital. Among them were the Moscow Fashion Week, Elite Model Look beauty contests, and other projects in the modeling business.
- The organizer of visits to the capital of world trendsetters and owners of famous fashion houses (Emanuel Ungaro, Yves Saint Laurent, Garavani, Domenico de Sole). It is difficult to name a person famous in the fashion world, whose visit to the capital of Russia would have taken place without the participation of the fashion expert Khromchenko.
- Leading consultant in popular glossy publications (such as Ogonyok, Cosmopolitan, ELLE) and newspapers, as well as on the Europa + radio station, where she gave advice on what should be basic wardrobe from Evelina Khromtchenko.
In 2006, the girl tried herself as an actress. Her film debut was the appearance in the episode of the serial film "Don't Be Born Beautiful" in the role of herself. In the same year, Evelina became the "voice" of the character Miranda, who was played by Hollywood star Meryl Streep in the original film The Devil Wears Prada. In another episode, Evelina Leonidovna starred a year later, taking part in the filming of the film "Mothers and Daughters".
Since 2007, the stylish lady has been the co-host of the Fashion Sentence TV show on Channel One. As part of this project, she gives fashion advice from Evelina Khromchenko, which allowed many domestic TV viewers to find their own style.
In 2010, the work of this brave woman with an original taste and unsurpassed style, Evelina Khromchenko, was appreciated: she was recognized, according to Russian company TNS, one of the twenty-five most in-demand and popular showwomen. And a year before, as the host of the TV show "Fashionable Sentence", she received a prestigious award - a TEFI statuette (in the category of entertainment TV programs).
Family happiness TV presenter
Without a doubt, Evelina Khromtchenko is a very purposeful and bright woman. Therefore, it is not at all surprising that the details of her biography are interesting to the public. Speaking of privacy star lady, it should be noted that the first place among her priorities is work, and everything else is assigned a secondary role. Perhaps that is why the personal life of Evelina Khromtchenko did not develop as smoothly as we would like.
A few months after the presentation of their offspring, she and her husband became happy parents. The son of Evelina Khromchenko and Alexander Shumsky, Artemy, was born in 1996. At present, Shumsky Artemy Alexandrovich is an attractive and stately young man, who is already called an expert in female beauty.
The relationship between Evelina and Shumsky did not last long. They lived together for about 10 years in an official marriage and three more, creating the appearance family idyll. Being divorced in 2014, they sought to hide this fact and therefore appeared in public together for some time.
Evelina in the present - editorial director international level in Les Editions Jalou Paris and the main assistant to her lover, preparing his presentations and exhibitions. In addition, she leads the undergraduate study module at the Faculty of Journalism of Moscow State University - the courses she teaches are, of course, connected with the world of fashion. Author: Elena Suvorova
The most fashionable TV presenter country, fashion expert, journalist, popular writer not only in Russia, but also in many other countries - Evelina Leonidovna Khromchenko has always attracted Special attention public. The woman has thirteen years of experience in the most popular, fashionable and stylish French fashion magazine, which is also published in Russian version. Evelina Khromchenko is the host of the most rated program in Russia about the world of fashion and style "Fashion Sentence", she is a stunning woman with a lovely taste, charming appearance and great talent.
Height, weight, age. How old is Evelina Khromtchenko
Many will agree that in matters of fashion, Evelina Khromtchenko has few equals. She firmly holds the brand of the most stylish, advanced and fashionable expert in this field. Undoubtedly, millions are interested in her, they listen to her, respect her and imitate her. Many are interested in height, weight, age, how old is Evelina Khromchenko.
At forty-six years old, a woman looks breathtakingly, chic, expensive and young. With her not high height of 158 centimeters and weight of 57 kilograms, she always manages to emphasize the necessary accents of her figure with an appropriate and stylish outfit. Evelina Leonidovna Khromchenko is a role model for millions of women and girls who listen to her advice, recommendations and dream of looking as breathtaking as their idol.
Biography of Evelina Khromtchenko
Evelina was born in Ufa, in the family of a teacher and an economist. Her family moved to the capital when her daughter was ten. Evelina Khromchenko from an early age showed good mental capacity, from the age of three she read newspapers with her grandfather, and at school she was an excellent student, an activist and took part in various cultural events of the school. But the parents dreamed that their daughter would become interested in music and, having matured, would enter the Academy of Music. Gnesins. Evelina completely refused such a prospect, she could not stand music, but she showed a very active interest in drawing and attended an art drawing school from the 4th grade. But much to the chagrin of Evelina, she had to give up this occupation because of her rapidly sinking eyesight.
It was a big shock, but she had to come to terms with it and find a new hobby in life. Evelina Khromchenko thought for a long time where she should go to journalism or to the faculty of foreign languages, where teachers - her mother and grandmother - would help her without any problems. At one time, she even began to write notes for newspapers. Her parents at that time worked at the Yunost radio station, and she decided that it was a sin not to take advantage of their connections and try herself as an announcer.
And the help of the parents consisted only in the fact that the stepmother gave Evelina the phone number of the first deputy editor-in-chief of the Smena station. But this was quite enough for Evelina Khromtchenko, the girl called and heard an invitation to come in order to “look at her”. Evelina was given a voice recorder, and she began to record short stories for programs on the radio station. For a 16 year old girl it was big win and achievement, and most importantly, she was able to achieve it herself.
After school graduation, Evelina Khromtchenko decides to enter the faculty of journalism of a well-known metropolitan university, and successfully graduates from it, as well as school with honors. Evelina continued to work at the Smena radio station, she became a member of the All-Union Committee for Television and Radio Broadcasting. While still a student, she received several promotions at the radio station and has already graduated as a columnist.
Having received a diploma in journalism, Evelina Khromchenko launches her own projects at the radio station, the first of which is the Sleeping Beauty program, designed for an audience of teenage girls. There were discussed various questions about fashion, beauty, style and the latest trends. The biography of Evelina Khromtchenko tells us about her career at the Europa+ radio station, where she has been a fashion columnist for six years, and at the same time creates and implements the concept of the Marusya magazine. The nineties were very eventful in the career of Evelina Khromchenko, in 1995 she created the “E. Khromchenko Fashion Department”, which later became known as “Artifact”.
She appeared in various TV shows as a fashion consultant, in 1998 she became the editor-in-chief of the Russian version of the French fashion magazine L`Officiel, where she worked until 2010. As a successful and popular presenter, she took place in the Fashion Sentence show, where she came in 2007, and after only a year she receives the TEFI award. In 2010, Evelina Khromchenko was able to enter the top 25 most sought-after presenters in Russia.
Personal life of Evelina Khromtchenko
Cozy family evenings and favorite work is what is in priority and comes first in life famous TV presenter and style icons Evelina Khromtchenko. She met her beloved husband Alexander while still a student at the Faculty of Journalism of Moscow University, and then together they create the Artefact agency. Later, Alexander Shumsky took over as CEO of Mercedes Benz Week Russia.
In 1996, the couple had a son, but already in 2014 it became known that the couple was divorced and had not lived together for three years. They tried to hide problems in their personal lives for three whole years, as it turned out, starting from 2011, the couple was apart. The personal life of Evelina Khromchenko is arranged today, she is in a relationship with Dmitry Semakov, a famous New York artist who has Russian roots.
Family of Evelina Khromtchenko
Evelina Khromtchenko was born into a deeply intelligent family. Her father Leonid had a higher economic education, and her mother was a school teacher. Also, the grandmother took a great part in the upbringing of the girl, who taught German at school and had excellent taste. She was always very beautifully and intelligently dressed, used accessories in her image, perhaps it was she who instilled in Evelina Khromtchenko a taste for beauty from early childhood. The family of Evelina Khromchenko moves to the capital of Russia, Moscow, the girl is hardly ten years old. But soon the parents broke up when Evelina was a teenager, and her father remarried. Evelina had a good and warm relationship with her stepmother, and she also helped the girl with a career at the radio station.
Children of Evelina Khromtchenko
Love at first sight - this is exactly what happened to Evelina Khromchenko when she and her friend went into the student library of her university and saw a guy named Alexander there. She immediately told her friend that he would become her husband. What was the surprise on the faces of all the acquaintances when it happened, and after a short time Evelina and Alexander officially become husband and wife. The children of Evelina Khromchenko are their joint son Artemy with Alexander, who was born in 1996. The couple made a lot of joint efforts to raise him, but it so happened that when the boy was fifteen, his parents filed for divorce. Alexander Shumsky has a new family and small children, and Artemy stayed with his mother.
The son of Evelina Khromchenko - Artemy Aleksandrovich Shumsky
successful TV presenter amazing woman, self-sufficient personality and fashion expert Evelina Khromchenko, in addition to all her positive qualities, is also a wonderful and loving mother of her son Artemy, who was born in Evelina's first marriage with Alexander Shumsky.
The son of Evelina Khromchenko, Artemy Aleksandrovich Shumsky, is brought up according to special rules. Evelina never checks his progress at school, and does not scold him for grades, but, in her opinion, he must know at least four foreign languages. This is exactly what will really come in handy and help him in life, the TV presenter believes.
Former husband of Evelina Khromchenko - Alexander Shumsky
An unexpected acquaintance of two students of the Faculty of Journalism of the Moscow state university, Evelina and Alexander led to the wedding. Ex-husband Evelina Khromchenko - Alexander Shumsky was born in Moscow on March 3, 1971, he and Evelina were the same age and studied on the same course. In general, their fates are somewhat similar, they are both with early age worked on radio and in print media, chose the same profession, and soon opened a joint business.
As the TV presenter herself said, they ideal relationship, as they are engaged in the same business, and always treat each other with understanding. But their marriage was not destined to live up to the golden wedding, their paths diverge, having lived together for a little over 15 years. Alexander, like Evelina, has excellent taste and sense of style, he is always dressed to the nines, with expensive and stylish accessories. And he demands the same from the people around him. He employs exclusively stylish, fashionable and attractive women, explaining this by the specifics of the work.
Basic wardrobe from Evelina Khromchenko for 30, 45, 50 years
For everyone who has a desire to be fashionable, stylish, bright and successful, you need to heed the advice and recommendations that Evelina developed and named - the basic wardrobe from Evelina Khromtchenko for 30, 45 and 50 years. She has established herself as a successful expert in the world of fashion and style, and her advice has helped thousands of people to transform and feel more confident. Evelina has a firm position and conveys to everyone that a woman should follow fashion at any age and be stylish and beautiful, modern and always self-confident.
The basic wardrobe for a woman of 30 from Evelina Khromtchenko includes the basic things that can create any look. She attributed to such things: a beige coat with two sides, a black trench coat, a cardigan in black, beige or gray color, white t-shirt, shirt and tank top, fun vest, classic black trouser suit, regular blue jeans, black dress- case, classic pencil skirt and cocktail dress. It is this set of things that every woman should have in her wardrobe in order to look beautiful in any life situation.
The basic wardrobe for a woman 45 years old photo from Evelina Khromtchenko is not very different from this list, Evelina advises to take the length of dresses and skirts seriously, she should be appropriate and elegant. Don't have to choose too much bright colors, all your things should be harmoniously combined.
But the basic wardrobe for a 50-year-old woman from Evelina Khromtchenko has its own characteristics. The main trump card for women of this age are costumes, several on summer period and 1-2 for the cold season. A winning option for a summer suit is a gray, beige and milky suit, but warm suits should be made in dark neutral colors. There should always be a place in the wardrobe for a white shirt, sheath dresses and a cashmere coat. And of course, do not neglect accessories at any age, but remember that everything should be in moderation, out of place and emphasize your femininity.
Fashionistas and fans take Evelina's recommendations very seriously and respectfully, as each of them has felt their benefit. Everyone is looking forward to fashion tips from Evelina Khromtchenko for 2017. What will the style icon advise them? I think everyone will find the answer to this question by watching the release of the Fashion Tips program with its unsurpassed accuser and fashion columnist Evelina Khromtchenko.
Photo by Evelina Khromtchenko before and after plastic surgery
Evelina Khromchenko is not the first public figure and TV star that the public accuses of using the services of plastic surgeons and changing the shape of her nose. To dispel this myth, Evelina showed her photo at the age of seventeen on one of the social networks, where it immediately became noticeable that she did nothing with her nose.
Photos of Evelina Khromchenko before and after plastic surgery are actively searched in the networks by her fans, everyone is trying at least somewhere to find a clue that the woman did change at least something in herself. But Evelina does not get tired of repeating that only a positive attitude, self-confidence, optimism, the desire to look good and round-the-clock work on yourself will bring the desired result. And he encourages the public not to take the easiest path, but to work on themselves, love themselves and always be stylish and fashionable.
Instagram and Wikipedia Evelina Khromtchenko
To all her merits, Evelina is also a well-known writer.
She released her debut book in 2009, which was later published in French and English, called "Russian style", and arranges a chic presentation in Paris. The list of her successful projects and activities, it seems, can be listed endlessly, this once again confirms the popularity and national recognition of Evelina Khromtchenko.
Instagram and Wikipedia of Evelina Khromtchenko are very popular pages on the Internet, as millions of fans from all over the world are looking for new facts and advice from a famous person of fashion and style.
Charles Thompson for OK!
Evelina Khromtchenko- one of the most influential people in the fashion world, a journalist and a well-known writer in America and Europe. Every day at 10.55, Evelina hosts the Fashion Sentence program on Channel One and is included in the TNS Russia rating of the 25 most popular Russian TV presenters. From 2010 to 2013, Evelina served as International Editorial Director for Les Editions Jalou Paris. . In 2013, she opened an author's workshop at the Faculty of Journalism of Moscow State University and headed the thematic module of the bachelor's program "Journalism of Fashion and Lifestyle".
For 13 years she served as editor-in-chief and creative director L'Officiel-Russia.
1. Biography
Evelina was born in the city of Ufa in the family of an economist and teacher of Russian language and literature. She graduated from the Moscow specialized school number 21 with teaching a number of subjects in English and entered the Moscow State University. M.V. Lomonosov at the Faculty of Journalism (department of television and radio broadcasting), the full-time department of which she graduated with a "red" diploma.
2. Career
While studying at Moscow State University in 1991, Evelina Khromchenko became a full-time employee of the All-Union Committee on Television and Radio Broadcasting (Main Editorial Board of Radio Broadcasting for Children and Youth, radio station "Change"), where in three years she received several promotions (from a referent to a columnist) and organized a number of rating author's radio projects, one of which - the country's first radio program for teenage girls "Sleeping Beauty" - was devoted to fashion and beauty. She also collaborated with the Vzglyad program of the VID television company.
From 1992 to 1997 she was a regular fashion columnist for the Europa Plus radio station. In 1994, she created and implemented the concept of the country's first magazine for teenage girls "Marusya".
In 1995, Evelina Khromchenko, together with Alexander Shumsky, founded the Evelina Khromtchenko Fashion Department PR agency, later, in 1996, renamed Artifact.
During her time at the agency as editor-in-chief, she prepared and held more than 70 press conferences, including with Sharon Stone, Gwyneth Paltrow and Brad Pitt, Linda Evangelista, Nadia Auermann, Paco Rabanne, Valentino Garavani and other fashion celebrities. Managed PR work on projects such as Moscow High Fashion Weeks, Elite Model Look competitions, visits to Moscow by couturier Emanuel Ungaro and Valentino Garavani, President of Gucci Group Domenico de Sole.
At the same time, she worked freelance as a fashion columnist for publications such as Cosmopolitan, Elle, Ogonyok, the newspapers Izvestia, Segodnya, Komsomolskaya Pravda, Novaya Gazeta, as well as Europa Plus radio, where she launched the very successful Runway fashion program.
She has acted as a fashion consultant for various television programs.
On January 1, 1998, Evelina Khromchenko headed the Russian edition of the fashion magazine L'Officiel, being the editor-in-chief and creative director of the magazine. Evelina created a new generation Russian fashion– celebrity photographers, fashion editors, journalists, designers. She is a member of the jury of competitions for young designers Andam, Russian Silhouette, Nadezhda Lamanova Competition, etc.
Since July 2007, Evelina has been the host of the Fashion Sentence talk show on Channel One (broadcast - on weekdays at 10.55, duration - 51 minutes).
In 2008, "Fashion Sentence" received the TEFI award in the "Entertainment program: lifestyle" nomination.
At the end of 2010, Evelina entered the Top 25 popular TV presenters in Russia according to TNS Russia.
3. Book
In 2009, Evelina published the book Russian style by Assouline in English and French. Russian Style is a kind of encyclopedia business cards Russia in the international arena. The presentation with an autograph session took place in Paris at the height of Haute Couture Fashion Week.
In an article for The New York Times (circulation 1,131,000) “Not a Russian novel, but new Russia”(Not a Russian Novel, but the Novel Russia) (07/09/2009) Natasha Singer writes: “People know the words “vodka”, “ballet”, “Yeltsin,” says Evelina Khromchenko, the author of the book. In addition, she is the editor-in-chief of the Russian version of L'Officiel magazine. “I decided to enrich their Russian vocabulary with a few more words.”
In an article for L'Officiel Paris magazine (circulation 101,719) "Kings and Stars" (April 2009), Patrick Cabasset writes: "Who better than Evelina Khromtchenko, editor-in-chief of L'Officiel Russia, to present the treasures of her country? She is the new queen of Slavic fashion."
4. Interesting facts
From 2002 to the present, Evelina has been a visiting lecturer at the Higher School of Economics. Her course is called Marketing and Branding in Glossy Media.
In 2006, Evelina starred in a cameo in the television series Don't Be Born Beautiful (Russian The version Ugly Betty) and Mothers and Daughters.
In 2006, Evelina voiced Meryl Streep's character for the Russian release of The Devil Wears Prada (XX Century Fox).
Evelina Khromchenko acted as a curator of art projects and exhibitions "Valenki-Valenki" at the Pushkin Museum im. A.S. Pushkin, "Brilliant Heads" at the Museum of Modern History of Russia, "Ora-Ito - a virtual pirate" at the Pushkin Museum, etc.
5. Press
According to various media outlets (Time, New York Times, Financial Times etc.), Evelina Khromchenko is the most influential person in Russian world fashion and luxury and the most recognizable face of Russian fashion in Russia and the world.
In an article for Aeroflot Style magazine (circulation 70,000) “10 Wishes Evelina Khromtchenko New Year” (December 2010) says: “Evelina Khromtchenko is a fashion expert and arbiter of taste with an international reputation.”
In an article for Sex and City magazine (circulation 200,000) titled "Take off!" (September 2009) Maria Lobanova quotes Evelina: "I always knew that I wanted to become a star in the business that I would do."
The Russia Journal magazine (circulation 35,000) included Evelina Khromchenko, editor-in-chief of L'Officiel-Russia magazine, in the annual list of Top 50 Business Women in Russia (03/22/2002).
Hype magazine (circulation 11,000) in the article “Fashion is my profession” (December 2005 - January 2006) states: “Evelina is young and successful, brilliantly educated and sharp-tongued, ambitious and talented, elegant and charming. She has achieved a lot, rightfully earning a big name in the glossy world of fashion journalism.
In an article for TimeOut Moscow magazine (circulation 50,000) titled “Everything they say about me is true” (08.10.2006), Gennady Ustiyan writes: magazine".
Time Style & Design magazine (circulation 550,000) chose Evelina as the representative of Russia in the project "Global Luxury Survey: China, India, Russia" (autumn 2007). In the article “Evelina Khromtchenko. Meet the new luxurious heroine of the first row of fashion” (Evelina Khromtchenko. Meet fashion’s chic new front row fixture) Chief Editor Time Style & Design Kate Betts describes Evelina as "the smart editor-in-chief and creative director of the Russian version of L'Officiel, a fashion magazine with a hundred thousand audience, which will never be enough of Chanel, Dior and Ralph Lauren" .
In an article for the Stella Sunday Telegraph Supplement (circulation 501,430), titled "Move over, Anna Wintour," Nina Jones writes: "Evelina Khromtchenko, the petite blonde who runs Russia's leading fashion magazine, L'Officiel. Evelina is demanding of herself; In addition to managing the magazine, she hosts the 45-minute talk show Fashion Sentence on Channel One every morning and even found time to voice Meryl Streep's character Miranda Priestley in the Russian box office of The Devil Wears Prada. She says that this active position inspires her readers from the pages of the magazine.
In an article for Nezavisimaya Gazeta (circulation 40,000) “A woman who succeeds in everything” (11/14/2008), Vera Tsvetkova writes: editor-in-chief of L'Officiel magazine. For more than a year she has also been a TV presenter of Channel One. And again - success.
In an article for the weekly MK-Boulvard (circulation 305,000) “Evelina Khromchenko: “We were given taste so that we could save money” (09/13/2010), Valentina Peskova writes: “They say that she rarely takes sick leave, does not fall with 14 cm high heels and drives like a young ambitious man. We only know that Evelina Khromchenko wears the title of the queen of gloss with enviable dignity.
In an article for L'Officiel Paris magazine (circulation 101,719) titled "Russian Dolls" (August 2008), Caroline Bongrand and Aymeric Mantoux quote Eveline: "We have enough taste not to wear all our diamonds at the same time.
An article for Dog magazine (circulation 153,000) entitled "They decide" (March 2010) says: "Evelina diagnoses the fashion world."
6. Charity
Evelina regularly participates in charity events. In particular, at the event of the Planet of the World Foundation, for which the project participants were photographed by the famous photographer Vladimir Glynin. The photographs were transferred to T-shirts, the proceeds of which went to help orphans and children from low-income families.
Evelina took part in the international radio marathon "StopAIDS", organized by the "First Popular" radio (102.5 FM) together with the information campaign "StopAIDS: concerns everyone", as well as in the project of the Joint United Nations Program on HIV / AIDS (UNAIDS), as part of which photographer Serge Golovach took pictures of movie, political and sports stars. A photo exhibition entitled "Stars Against AIDS" was presented at the Stella Art Foundation. During the year the photo project was shown in other cities of Russia and CIS countries.
Khromchenko participated in a charity Christmas auction of the Imperial Porcelain Factory and the Arkady Novikov Group of Companies, where porcelain tiger cubs painted with stars acted as lots
